During the first phase, the Blind Auditions, the singers perform without the coaches seeing them. The coaches have the length of the performance, about 1 minute, to decide whether they want the singer on their team. Should 2 or more coaches show an interest, they campaign for the singer to join them (this becomes highly entertaining), and the singer has the final choice of coach.
In Season 1, the coaches had a mentor to assist them. Season 2 ups the head count, with each of the 4 celebrity coaches selecting 2 mentors that are professional powerhouses in the music industry.
Christina Aguilera will be working alongside Jewel and Lionel Richie.
Adam Levine has chosen Alanis Morrisette and Robin Thicke.
Cee Lo Green will be assisted by Kenneth “Babyface” Edmonds and Nee-Yo.
Blake Shelton has recruited Kelly Clarkson and his wife, Miranda Lambert.
Christina “thought it was important to bring on people who would know how to give advice.” Blake said of his mentors, “They both survived reality talent television shows,” and wanted someone who could talk to the singers about what they’re going through. (Lambert finished 3rd on Nashville Star).
Levine thinks that Season 1 struck a different chord with viewers because of the lack of mean-spiritedness and snarky digs in the mentor’s critiques, and the genuinely gifted talent pool.
Singer/actress Christina Milian joins the team as The Voice‘s social media correspondent and will also oversee the Internet for viewer reactions to the new competitors. Carson Daly returns as host.
The Voice vs. American Idol: who will come out with the lion’s share of the ratings?